Magical merchandise

Let's colour your shopfloor

Magical merchandise

Garden glove with unique design

Magical Hydrangea, known for its resilient, colour-changing hydrangeas for both garden and indoor, has designed a unique print for the development of its new merchandise line. This was created using the cyanotype technique, a distinctive photographic process applied with real Magical leaf and flower parts.

Read more about the process in this blog.

The power of in-store activation  

An in-store activation is a powerful marketing strategy aimed at capturing the attention of consumers and persuading them to (extra) purchase a Magical Hydrangea plant. The importance of an in-store activation cannot be underestimated, as it plays a crucial role in increasing sales and improving the customer experience.

Magical Hydrangea is happy to support additional sales on the shop floor through the use of:

  • The Magical Express (which results in an average sales increase of 33.6%)
  • Activations with merchandise actions. For example, pruning shears, which resulted in a 46% increase in sales.  

For more success stories, contact Marleen van Arendonk, Brand Manager Magical Hydrangea: marleen@magicalhydrangea.com

Fill in the form below to request your handgloves.